One of the Best Parts of my Business Day Occurs After 5PM
I help answer the phones and emails after the Sales and the Design Center Support teams have left for the day. Each call or email is different. Most of the time, our customers are responding to correspondence from our efficient post-sales and production team. Each customer order is custom made, …
Continue ReadingThe Top Elements You Need to Make a Winning Email Signature
Think outside of the “old, last century” box by not limiting your email signature to a lines of text at the bottom of your email message. An email signature should be an extension of your carefully crafted sales and marketing image of you and your business. It’s important to add …
Continue ReadingWhy Aren’t You Using Business Signatures in Your Email?
How many emails do you send every day? If you’re like most sales professionals such as an insurance agent, you send dozens, and may even hundreds, of emails to clients and prospects. How do you sign those emails? Do you have a professional email signature that conveys your message and …
Continue ReadingEmail Branding Isn’t Just For Big Corporations Anymore
Every business uses emails for communication both within the organization and with customers. Who doesn’t follow up on email these days? We all know that email is the most efficient way to keep in touch with existing customers. Email also helps us with lead generation, something every business, however big …
Continue ReadingHow a Branded Email Signature Design Creates Client Loyalty
As a marketing manager or owner of a leading brand, you know just how important client loyalty is! Which is why you can benefit from a marketing tool (like a custom email signature design) that strengthens your brand. Whether you are managing a handful of regional agents for your business, …
Continue Reading3 Essentials to Create a Powerful Corporate Email Signature
The perfect email signature (also known as a sig line) is the gateway to cost-effective, authentic marketing. Not only does it save you costs with every click but they allow you to confidently pass the message across, touching the hearts of customers as well as prospects now and again without …
Continue ReadingStandardize Your Email Signature Templates for Better Client Relations
In the corporate culture, it’s important to set guidelines for assoicates in terms of just how personalized their electronic communications should be. Here are three examples of why email signature templates, for example, are key to your company’s successful communications: Building relationships Customers like familiarity. Knowing that they’ll see the …
Continue ReadingQuestion: What’s the Best Email Signature for Insurance Agents?
As an insurance agent, you’ve probably put a lot of thought into your agency’s signage, advertising, and other marketing tools. But you may have not put much effort into your email signature – a vital marketing tool you utilize multiple times a day. The best email signature has the following …
Continue Reading3 Email Signature Tips to Protect Your Insurance Brand
From initial contact through years of service, people need to feel confident in their choice of insurance carrier and agent. Positive brand recognition across all written communications is critical to creating, building and maintaining confidence and lasting relationships. As the emails you send affect how you are perceived by potential …
Continue ReadingHow To Set Up A First-Class Email Signature Layout
Having a signature layout for your organizational emails is a very useful means of branding and gaining impressions, but it needs a little thought before you can safely say it will have the desired effects. By having an email signature layout that is standardized across your business, you can make …
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