What is a NPS Score? How do we Compare to our Competitors?
The Net Promoter Score is an index ranging from -100 to 100 that measures the willingness of customers to recommend a company’s product or services to others. It is used as a proxy for gauging the customer’s overall satisfaction with company’s product or service and the customer’s loyalty to the brand.
How do we compare to our competitors? According to the research of the Temkin Group in 2016, the average NPS of software companies in the US was 41, and “dream-to-achieve” score is 55. Compared with our current NPS score of 82, the numbers speak for themselves.
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